Strategies to Attract New
International Business Customers

Many community financial institutions may not think that they have international business customers in their midst. Yet, according to a recent survey, 14% of small businesses plan on expanding beyond US borders in the next 3 years. This means more opportunities to grow your customer base — but where can you find them?

PCBB's Industry Insights paper, Strategies to Attract New International Business Customers, looks at four places to find business customers and provides helpful strategies to win their business.